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Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Certification

Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.

Certification

Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

Latest News

May 22, 2019

ASC Products Well Represented at Asia’s Largest Food Innovation Exhibition

ASC certified products were well represented as Asia’s largest food innovation exhibition got underway this week in Shanghai. SIAL China began on 14 May at the Shanghai New International Expo Centre, and features thousands of exhibitors showcasing the latest products and food trends from all over the world. In the seafood area, visitors to an […]

May 7, 2019

Brazil’s First ASC Certified Salmon Goes on Sale in Swift Stores

For the first time shoppers in Brazil can buy ASC certified salmon thanks to a new range of products in Swift supermarkets. Four ASC labelled salmon products are available to shoppers in Swift’s 125 stores, sourced from Cermaq’s certified farms in Punta Arenas, Chile. “This is good news for Brazilian shoppers, and a great opportunity […]

May 3, 2019

ASC Joins Wal-Mart China for Launch of New Seafood Traceability Strategy

Wal-Mart China has partnered with ASC to launch its fresh meat and seafood traceability strategy. Songlin Wang, Senior Advisor in ASC China’s commercial team, delivered a presentation about ASC’s standards at the official launch event in Shenzen in April. Wal-Mart announced that it would launch its traceable own-brand ‘Marketside’ products first in South China, and […]

May 1, 2019

ASC and Fair Trade USA Join Forces to Drive Improvements in Indonesian Aquaculture

Aquaculture Stewardship Council (ASC) and Fair Trade USA have joined together to implement an ambitious new project funded by the Walton Family to drive improvements in the aquaculture sector in Indonesia, the second biggest producer of farmed fish in the world. “Improving fish farming practices in Indonesia will have a significant and positive impact on […]

April 26, 2019

World’s First ASC and MSC Certified Omega-3 Supplements Launched in Sweden

Swedish consumers looking for responsibly-sourced dietary supplements have reason to celebrate, thanks to the launch of the world’s first ASC and MSC certified Omega-3 capsules. Since April 23, BioSalma’s Omega-3 Pure and Natural product has been fully certified to both ASC and MSC standards. The supplements provide Omega-3 derived from fish oil, from fish that […]

General meeting of the Japanese Seriola Initiative (JSI) in Fukuoka on March 14
April 23, 2019

ASC Helping Japanese Seriola Producers Work Together to Improve Practices

ASC was the only certification scheme present at the recent general meeting of the Japanese Seriola Initiative (JSI), a group of producers working towards greater sustainability and transparency in their industry. JSI was founded in 2018 in order to work together pre-competitively to improve practices, and members include Japan’s biggest seriola producers, as well as […]

April 18, 2019

MSC and ASC Win Grand Prix for French Consumer Campaign

The Aquaculture Stewardship Council  (ASC) and Marine Stewardship Council (MSC) have been awarded the Grand Prix for Social Responsibility for their joint campaign Semaine de la Peche Responsable, the annual French consumer campaign. On 9 April, the Grand Prix award was presented to the ASC and MSC during a ceremony in Paris at PRODURABLE, the […]

April 9, 2019

New Group Certification to Make it More Accessible for Small Producers to Apply for ASC Certification

ASC’s new Group Certification methodology, which will make applying for ASC certification more accessible for small producers, has been launched at an event in Vietnam. “Group Certification will help to further drive up aquaculture practices around the world, without lowering the robust requirements of the ASC standards,” said Van Roetert, Head of ASC Programme Assurance. […]

An image showing the scenery around Sixty South's farms in the Atlantic Ocean, blue waters surrounded by rocky mountains
April 3, 2019

The Challenges and Opportunities of Operating Some of ASC’s Most Remote Farms

Located on the southernmost tip of Chile in Antarctic waters, salmon producer Nova Austral has successfully achieved 100% ASC certification for the farms from which it sources its ‘Sixty South’ premium brand salmon. They can now provide certified responsibly sourced products to customers 52 weeks of the year. “We are very happy about Nova Austral’s […]

April 2, 2019

ASC to host webinar on assurances

ASC is sharing some of the ways we work with partners and stakeholders to ensure our certified farms and processors meet the best environmental and social performance for aquaculture operations around the globe. In a webinar on May 15 at 3pm CET, ASC’s Programme Assurance Team will review case studies from recent investigations of our […]

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