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Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Certification

Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.

Certification

Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

Latest News

July 11, 2019

ASC Releases Revisions for Freshwater Trout Standard and Salmon Standard

The Aquaculture Stewardship Council (ASC) Salmon Standard and Freshwater Trout Standard have been updated following a rigorous multi-stakeholder, science-based review process, as part of ASC’s ongoing commitment to continuously improve standards and adapt to changes in the industry. The revision will resolve inconsistencies between the two standards, meaning all freshwater salmonid farming, including salmon smolt […]

July 10, 2019

ASC Terminates Nova Austral’s Logo License Agreement

Aquaculture Stewardship Council (ASC) is aware of the decision by Sernapesca to commence legal proceedings due to the irregularities discovered in their initial investigation of Nova Austral and the admission by Nova Austral of identified ‘occasions of misreported mortalities,’ as a result of its own internal investigation. In consideration of the seriousness of these proceedings […]

July 1, 2019

ASC Launches New Standards for Tropical Marine Finfish, Flatfish and Revision to Pangasius Standard

To meet the growing market demand for Aquaculture Stewardship Council (ASC) certified seafood, the organisation has had to develop new standards. Last year saw the publication of the Sea Bass, Sea Bream and Meagre (SBSB) Standard and today ASC has released standards for Flatfish (FF) and Tropical Marine Finfish (TMFF). The two new standards add […]

June 29, 2019

ASC Statement on Fraud Allegations Regarding Nova Austral

Claims of intentional fraud at Nova Austral’s Aquaculture Stewardship Council (ASC) certified farms are currently under investigation. Control Union Peru, the independent conformity assessment body that certified the Nova Austral sites, contacted ASC on 27 June to notify us that an investigation had commenced on that date in response to the news reports alleging that […]

June 19, 2019

First ASC Certified Rainbow Trout Oil Launched in Scandinavia

Health savvy Scandinavians will now be able to purchase the world’s first fish oil made from ASC certified rainbow trout. The product is already being sold in Sweden under the trademark NORDBO – and is available in health food stores. Sold by Danish company Proby Ingredients (part of the Danforel group), the product has achieved […]

June 14, 2019

Chinese Retailer Hema Fresh Makes ASC Commitment

Chinese retailer Hema Fresh has committed to work towards selling only ASC certified Atlantic salmon under its own brand label Difresco, the first brand in China to do so. The news was announced as Hema, the retailer owned by Alibaba, also signed a memorandum of understanding with ASC to jointly promote ASC certified products through […]

June 11, 2019

First Farms Certified Against New ASC Seabass, Seabream, and Meagre Standard

Four farms in Turkey and Greece have simultaneously become the first in the world to be certified to the ASC’s new Seabass, Seabream, and Meagre Standard. Two farms operated by Nireus in Greece and two operated by Sursan AS in Turkey achieved certification at the same time on June 5. The audits and certification for […]

June 5, 2019

German Farm Heidefisch Welcomes Several Thousand Cyclists For Tour

Several thousand cyclists in Germany took advantage of the sunny weather this weekend to visit the family-run trout farm Heidefisch as part of the Tour de Flur event. The Tour de Flur is a bike tour offering cyclists the opportunity to visit various farms, and see first-hand where their food comes from. It is spread […]

June 4, 2019

Two Reports Highlight Continued Growth of Certified Seafood in The Netherlands

Two reports released this week have highlighted the continued growth of certified seafood in The Netherlands. Analysis by ASC and the Marine Stewardship Council (MSC) shows that Dutch supermarkets have further increased their range of responsible seafood. Nearly three-quarters (74%) of fresh, frozen and canned seafood is certified by either ASC or the MSC, up […]

May 24, 2019

ASC’s Feed Standard Another Step Closer to Completion

ASC’s Feed Standard is another step closer to completion following a successful final in-person meeting of the Standard’s Steering Committee this month. The Steering Committee reached an in principle agreement on the overall structure and content of the standard and a final draft will be finalised by ASC’s Standards and Science Team. The Committee is […]

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