{"id":1162946,"date":"2024-02-28T10:08:41","date_gmt":"2024-02-28T09:08:41","guid":{"rendered":"https:\/\/asc-aqua.org\/?post_type=news&#038;p=1162946"},"modified":"2024-10-16T10:19:32","modified_gmt":"2024-10-16T08:19:32","slug":"asc-to-make-waves-with-inaugural-south-by-southwest-activations","status":"publish","type":"news","link":"https:\/\/asc-aqua.org\/news\/asc-to-make-waves-with-inaugural-south-by-southwest-activations\/","title":{"rendered":"ASC to Make Waves\u00a0with Inaugural South by Southwest Activations"},"content":{"rendered":"\n<div class=\"block content bg__white\">\n\t\t<div class=\"container\">\n\t\t\n\t\t\t\t\t<div class=\"row content__row\">\n\t\t\t\t\t\t\t\t\t<div class=\"content__col col-12 col-lg-12\">\n\t\t\t\t\t\t<div class=\"content__col--left\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"content__block--wysiwyg\">\n\t\t\t\t\t\t\t\t\t\t\t<p><b>AUSTIN, TEXAS \u2013 Fe<\/b><b>b. 27, 20<\/b><b>24 \u2013 <\/b><span style=\"font-weight: 400\">In its largest North American activation to date, the Aquaculture Stewardship Council (ASC) is poised to take part in the global food conversation as it hosts a two-day series of events next month in Austin during 2024\u2019s <a href=\"https:\/\/www.sxsw.com\/\" target=\"_blank\" rel=\"noopener\">South by Southwest Conference and Festivals<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400\">ASC\u2019s initiatives include an experiential March 13 media and influencer dinner in the heart of downtown Austin\u2019s SXSW activities, followed by a March 14 panel presentation at the prestigious \u201cAll Things Food Summit at SXSW 2024.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cASC is in the middle of a multiyear North American marketing campaign to build awareness, interest and understanding of our sea green label, sparking national dialogue around the new story of aquaculture,\u201d said Athena Davis, Marketing Manager, ASC North America. \u201cWe can\u2019t imagine a more impactful, culturally relevant place to take that message to than South by Southwest, where thousands of food industry leaders, policymakers and influencers converge.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cWe look forward to joining the nation\u2019s most innovative retailers, culinary influencers and journalists during our South by Southwest initiative, while working directly with ASC certified producers and thought leaders,\u201d Davis added.<\/span><\/p>\n<img decoding=\"async\" class=\"aligncenter wp-image-1001937 size-large\" src=\"https:\/\/asc-aqua.org\/wp-content\/uploads\/sites\/12\/2024\/02\/24-ASC-0164_SXSWMediaEmailImages_020824_v5-01-1024x341.jpg\" alt=\"\" width=\"1024\" height=\"341\" \/>\n<p><b><br \/>\nMarch 13: Aloha Austin Dinner With ASC and Blue Ocean Mariculture<\/b><\/p>\n<p><span style=\"font-weight: 400\">ASC kicks off its activations Wednesday evening, March 13, together with <a href=\"https:\/\/bofish.com\/\" target=\"_blank\" rel=\"noopener\">Blue Ocean Mariculture<\/a> at \u201cAloha Austin: A Certified Seafood Feast.\u201d This one-of-a-kind dining experience brings over 100 media, influencers and seafood industry members together under one roof.<\/span><\/p>\n<p><span style=\"font-weight: 400\">ASC and Blue Ocean Mariculture will transform Austin\u2019s celebrated hyperlocal restaurant <a href=\"https:\/\/www.eatwellatx.com\/\" target=\"_blank\" rel=\"noopener\">The Well<\/a> into an immersive atmosphere where Hawaii meets Austin. Filled with live music, graphic walls and stunning flavours, a curated menu of ASC certified Hawaiian Kanpachi will be presented throughout the evening by guest chefs:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Vitaly Paley, <\/span><a href=\"https:\/\/info.bofish.com\/chefpaley\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Blue Ocean Mariculture<\/span><\/a><span style=\"font-weight: 400\">, Kona, HI\u00a0<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Saine Wong, <\/span><a href=\"https:\/\/www.instagram.com\/toshokanatx\/?hl=en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">Toshankan<\/span><\/a><span style=\"font-weight: 400\">, Austin, TX <\/span><\/li>\n<li style=\"font-weight: 400\">Chuck Charnichart, <a href=\"https:\/\/www.barbsbq.com\/\" target=\"_blank\" rel=\"noopener\">Barbs-B-Q<\/a>, Lockhart, TX<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p style=\"text-align: center\"><img decoding=\"async\" class=\"aligncenter wp-image-1001935 size-large\" src=\"https:\/\/asc-aqua.org\/wp-content\/uploads\/sites\/12\/2024\/02\/3-chefs-graphic-1024x341.jpg\" alt=\"3 Chefs for Aloha Austin dinner\" width=\"1024\" height=\"341\" \/><em><span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\">Chef Chuck Charnichart, Chef Vitaly Paley and Chef Saine Wong to prepare an Aloha Austin Feast<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400\"><br \/>\nAs chefs serve up their responsibly raised Kanpachi creations, ASC CEO <a href=\"https:\/\/asc-aqua.org\/meet-our-ceo\/\" target=\"_blank\" rel=\"noopener\">Chris Ninnes<\/a> and Blue Ocean Mariculture CEO <a href=\"https:\/\/20006120.fs1.hubspotusercontent-na1.net\/hubfs\/20006120\/DickBio.pdf\" target=\"_blank\" rel=\"noopener\">Dick Jones<\/a> will provide an overview of what\u2019s new and next in aquaculture.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Media and seafood industry members attending SXSW may email ASC at <\/span><a href=\"mailto:Athena.Davis@asc-aqua.org\"><span style=\"font-weight: 400\">Athena.Davis@asc-aqua.org<\/span><\/a><span style=\"font-weight: 400\"> for event information.<\/span><\/p>\n<p><b>March 14: All Things Food Summit<\/b><\/p>\n<p><span style=\"font-weight: 400\">Next, ASC and <a href=\"https:\/\/foodtank.com\/\" target=\"_blank\" rel=\"noopener\">Food Tank<\/a> will collaborate as part of the celebrated \u201c<a href=\"https:\/\/www.eventbrite.com\/e\/all-things-food-summit-at-sxsw-2024-by-food-tank-htu-and-barr-mansion-tickets-780871948017?aff=oddtdtcreator\" target=\"_blank\" rel=\"noopener\">All Things Food Summit at SXSW 2024<\/a> (By Food Tank, HTU, and <a href=\"https:\/\/www.barrmansion.com\/\" target=\"_blank\" rel=\"noopener\">Barr Mansion<\/a>).\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">The Summit includes multiple stages at Austin\u2019s contemporary Barr Mansion event space, where Food Tank will convene more than 40 luminary speakers over delicious food, film viewings, live performances, fireside chats and more. An estimated 5,000 will attend throughout the day.<\/span><\/p>\n<p><span style=\"font-weight: 400\">ASC will launch one of the day\u2019s first panels: \u201cCan Seafood Be Sustainable? Meet seafood industry leaders challenging the status quo.\u201d The session will focus on seafood\u2019s role in a sustainable food system and farmed seafood\u2019s critical place in satisfying the world\u2019s growing appetite for protein while protecting our oceans.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Joining ASC\u2019s Chris Ninnes on the panel will be <a href=\"https:\/\/padlet.com\/info23037\/speakers-bureau-for-the-seafood-sector-1wdc88urdljptu5y\/wish\/2500149935\" target=\"_blank\" rel=\"noopener\">Daisy Berg<\/a>, Seafood Category Manager, <a href=\"https:\/\/www.newseasonsmarket.com\/\" target=\"_blank\" rel=\"noopener\">New Seasons Market<\/a>, the Portland, OR-based grocer, and <a href=\"https:\/\/www.sushimaki.com\/our-story\/\" target=\"_blank\" rel=\"noopener\">Abe Ng<\/a>, CEO of Miami-based <a href=\"https:\/\/www.sushimaki.com\/\" target=\"_blank\" rel=\"noopener\">Sushi Maki<\/a>, the nation\u2019s first ASC certified sushi chain.<\/span><\/p>\n<p><span class=\"ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak\" dir=\"ltr\">Interested individuals can email <a href=\"mailto:athena.davis@asc-aqua.org\" target=\"_blank\" rel=\"noopener\">athena.davis@asc-aqua.org<\/a> for more information about upcoming events.<\/span><\/p>\n<img decoding=\"async\" class=\"aligncenter wp-image-1001940 size-large\" src=\"https:\/\/asc-aqua.org\/wp-content\/uploads\/sites\/12\/2024\/02\/ATX-Sign-1024x683.jpeg\" alt=\"ATX sign\" width=\"1024\" height=\"683\" \/>\n\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n","protected":false},"featured_media":1162947,"template":"","tags":[],"class_list":["post-1162946","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/news\/1162946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/types\/news"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/media\/1162947"}],"wp:attachment":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/media?parent=1162946"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/tags?post=1162946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}