{"id":1000357,"date":"2014-07-15T18:48:03","date_gmt":"2014-07-15T18:48:03","guid":{"rendered":"https:\/\/asc-aqua.org\/?post_type=news&#038;p=357&#038;source_id=357&#038;target_id=1000357"},"modified":"2024-10-16T10:17:49","modified_gmt":"2024-10-16T08:17:49","slug":"rewe-increases-selection-of-asc-certified-products","status":"publish","type":"news","link":"https:\/\/asc-aqua.org\/news\/rewe-increases-selection-of-asc-certified-products\/","title":{"rendered":"REWE increases selection of ASC certified products"},"content":{"rendered":"\n<div class=\"block wysiwyg\">\n\t<div class=\"container\">\n\t\t<div class=\"row\">\n\t\t\t<div class=\"col-12\">\n\t\t\t\t<p><strong>REWE is increasing its range of ASC labelled seafood with the introduction of its Goldlocke product, which is made from ASC certified tilapia.<\/strong><\/p>\n<p><span style=\"font-weight: 400\">REWE, one of the largest German supermarket chains, developed Goldlocke with its fresh fish supplier Deutsche See to replace its Schillerlocke product made from smoked spiny dogfish.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Rico Weinert, REWE Category Manager Fresh Fish said: \u201cAt REWE we strive to conduct our business responsibly. We took the decision to stop selling Schillerlocke and replace it with the responsibly farmed ASC certified tilapia. Our aim is for our entire seafood range to come from responsibly managed sources and ASC helps us to achieve this. ASC tilapia (Goldlocke) is, next to ASC pangasius, the second certified species in our fresh fish range.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400\">Esther Luiten, ASC\u2019s Commercial Marketing Manager, said: \u201cThis move reflects REWE\u2019s drive to build their range of sustainable seafood. Through their commitment REWE and their supply chain partners are providing German consumers with the opportunity to support farms that operate with concern for the environment and social responsibility. \u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">\u201cREWE\u2019s Goldlocke product joins a steadily growing selection of ASC certified seafood for the German market. We now have 160 ASC certified products available in Germany, a 12 per cent increase in the last three months.\u201d<\/span><\/p>\n<p><b>Traceability assurance<\/b><\/p>\n<p><span style=\"font-weight: 400\">Tilapia for the Goldlocke product is farmed by Regal Springs, the first farm to become ASC certified in late 2012. The certified tilapia is then distributed by the Dutch company Seafood Connection, which is a leading supplier of responsibly sourced seafood for the European market.<\/span><\/p>\n<p><span style=\"font-weight: 400\">The ASC logo assures consumers that this product can be traced back through the supply chain to the <\/span>responsibly managed Regal Springs farm<span style=\"font-weight: 400\">. Each company in the supply chain holds ASC chain of custody certification. To achieve this they have been independently assessed to ensure that they meet strict requirements and have in place traceability systems that ensure no product mixing or substitutions can occur.<\/span><\/p>\n<p><b>About tilapia<\/b><\/p>\n<p>Tilapia is the third most important farmed fish after carp and salmon. There are 24 ASC certified tilapia farms across Indonesia, Malaysia, Vietnam, Honduras, Costa Rica, Ecuador, Columbia, Mexico and Taiwan.<\/p>\n\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/div>\n","protected":false},"featured_media":0,"template":"","tags":[],"class_list":["post-1000357","news","type-news","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/news\/1000357","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/media?parent=1000357"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/asc-aqua.org\/wp-json\/wp\/v2\/tags?post=1000357"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}