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Why ASC?

We set the standard for seafood. If you see the ASC label on pack, you can be sure that your seafood was farmed with care.

Our impact

By choosing ASC labelled seafood, you are making a proven, positive impact on people and the planet.

Get involved

Which seafood will you choose for dinner? We've got some suggestions.

Certification

Join the most recognised certification programme as proof of your responsible farming practices to a global audience.

Our impact

ASC creates measurable positive change in global seafood farming.

Find out more

The ASC programme is successful because of all producers and partners involved. Read our reports and stories.

Certification

Join the most recognised certification programme and benefit from trading ASC certified seafood.

Our impact

ASC creates measurable, positive change in global seafood farming.

After certification

In addition to accessing our global network of secure and flexible supply, ASC partners benefit from marketing their ASC certified seafood.

Latest News

September 16, 2013

New ASC colleagues

Please join us in welcoming some new colleagues to ASC. Esther Luiten joins ASC in October as European Manager Commercial Marketing. Esther will focus on engaging commercial stakeholders with the ASC certification and labeling programme. This is critical to establishing the programme and linking demand and supply streams across the various European markets. Esther has […]

September 16, 2013

First Think Fish Week: 85 per cent of Dutch supermarkets committed

Dutch consumers were encouraged to make an informed choice for responsibly farmed and sustainable wild caught fish during Think Fish Week, an initiative by the World Wide Fund for Nature Netherlands (WWF-NL), the Marine Stewardship Council (MSC) and the Aquaculture Stewardship Council (ASC). In nearly 85 per cent of Dutch supermarkets ASC and MSC labelled […]

September 5, 2013

ASC certification programme gains momentum

The ASC certification programme for responsible aquaculture has made tremendous progress this year. Last month we saw the Global Salmon Initiative, a consortium of companies representing 70 per cent of the World’s farmed salmon production, commit to the ASC Salmon Standard. The project to develop the Feed Standard is also picking up pace with its […]

August 27, 2013

Sodexo to bring ASC logo to its hundreds of thousands of consumers

Sodexo Netherlands became ASC’s 100th logo licence holder in July, bringing ASC certified fish to hundreds of thousands of people. With its Better Tomorrow Plan, Sodexo commits to source sustainable fish and seafood in all the countries where it operates by 2015. Once Sodexo Netherlands obtains ASC chain of custody certification, it will be the […]

August 21, 2013

German retailer Real helps raise farm standards

Market leader, Real Group, is the first retailer globally to offer shoppers ASC certified pangasius at its fresh fish counters, having gained ASC group chain of custody last month. In a boost to environmental responsibility hypermarket chain, Real, met the ASC seafood traceability standard and can now use the ASC logo across 120 fish counters […]

August 15, 2013

Working together for responsibly farmed salmon

The Global Salmon Initiative (GSI) chose ASC as the leading standard today to help it meet its commitment for sustainable change. Together the ASC and GSI will work to significantly reduce the key environmental and social impacts of salmon aquaculture. The GSI is a leadership initiative established by global farmed salmon producers to make significant […]

August 14, 2013

ASC auditor training announced

ASC will organise auditor training for seven of its standards species – abalone, bivalves, freshwater trout, pangasius, salmon, shrimp and tilapia- during the fourth quarter of 2013 worldwide. Successful participation is a mandatory requirement to become an accredited auditor. Only accredited certification bodies are allowed to conduct farm audits against the ASC Standards. Certifiers who […]

August 2, 2013

Feed industry supporting responsible fishmeal

Industry leaders came together in a drive to ensure responsible fishmeal production for the aquaculture feed industry in Asia. The fish feed industry, major retailers, farmers and leading international organisations met at the 4th Asian Fish Feed Roundtable in Bangkok, hosted by The Sustainable Fisheries Partnership (SFP), on 18 July. The South East Asian fish […]

July 26, 2013

ASC Pangasius Standard auditor training announced

On 25 to 27 September 2013 ASC will hold ASC Pangasius Standard auditor training in Can Tho, Vietnam. Successful participation allows certification bodies to qualify for accreditation. The training is a mandatory requirement of the ASC accreditation process. Only accredited certification bodies are allowed to conduct farm audits against the ASC Pangasius Standard. Certifiers who […]

July 22, 2013

Bumble Bee Foods commits to ASC certified fish

North American consumers can now enjoy a wider choice of responsibly farmed seafood. Bumble Bee Foods, the largest seafood company in North America, has announced the launch of their new range of certified frozen seafood products. The Bumble Bee SuperFresh™ line is exclusively sourced from farms that have gained certification from third-party organisations, such as […]

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